Leverage the Expertise of our Survey Consultant

  • As you write your survey questions, are you sure they’re worded correctly?
  • Are you going to get the data you need?
  • Do you know how many responses you need?
  • When your surveys come back, do you know what to do with the data?
  • Worse yet, are you unsure whether anyone — including your manager — will believe the survey results?

Consider a survey review from our Survey Mentor suite.

Great Brook’s Survey Mentor suite will help your feedback program become an effective part of your organization’s toolkit.  How?  Through a review of your survey providing improvement advice.

Our survey review programs provide a range of targeted survey consulting — from basic help with question wording to extensive hands-on mentoring to performing key parts of your survey project.  We offer different packages to meet both your surveying needs and your budget.

See our price list. Please contact us to discuss your particular situation.  We can adjust the package to meet your needs.

After implementing Great Brook’s advice, techniques, and Fred’s suggested restructuring of the survey, we saw an immediate and substantial increase in survey completions. Additionally, the information from the new survey was exponentially more helpful compared to what we got prior to Fred’s guidance.

Steven WeitzmanGarden State Home Loans

Fred’s contributions to our customer feedback surveys over the past 5 years have been impeccable. He gave us insights into customer behavior as well as proper survey design, telling what areas areas needed focus & improvement. With all this data at our fingertips we were able to setup specific programs which eventually lead to Intelerad being at the top of a KLAS Survey (a third-party healthcare survey company) in the Service area. I welcome the opportunity to work with Fred again in the future.

Anibal JodorcovskyIntelerad Medical Systems (formerly)

Take Full Advantage of our Survey Expert

You’ll get an improved, more effective survey program.  And we’ll mentor you to be a more effective surveyor.

Heck, need some quick advice about your survey program?  Contact us.  We’re happy to have a quick chat or email exchange to answer some questions.

Why would we give away free advice?  We’re hoping you’ll pass the word along to some colleague in need of a survey expert.  Plus, we learn whenever we interact with people about their survey projects.  That’s one of the side benefits we reap from our Survey Workshops.

Beyond our targeted consulting described here, we can also build and create a survey project with complete execution, customized from start to finish to meet your needs.

Data Analysis Consultant

Descriptive statistics of your survey data set, charts, and guidance on further analysis you can do.

Questionnaire Quality Check

This introductory package is designed for business professionals who want to produce a higher-quality questionnaire at a price that can meet any budget.  It provides:

  • A phone conference review of your survey instrument, sent in advance to Great Brook, with specific suggestions for improvement. (Please note that your questionnaire must be a bona fide instrument and not just a very rough draft.)

The critique will provide improvement ideas for the introduction, instructions, question phrasing, question sequencing, scale construction, and other shortcomings of the survey instrument you have created.

Our Survey Design Workshop includes a group critique of survey questionnaires that attendees bring to class, plus it includes the Questionnaire Quality Check as a follow-on consultation with Great Brook.

Contact us to purchase the Questionnaire Quality Check. See our current price list.

Questionnaire Design Review

For a professional managing a survey project who needs greater input than the Questionnaire Quality Check, this package provides more detailed assistance to yield a higher-quality questionnaire at a reasonable cost. It provides:

  • A written review of the survey instrument you have created with a phone conference to explain the critique, following by a second iteration after you have implemented changes. (Please note that your questionnaire must be a bona fide instrument and not just a rough draft.)
  • Detailed feedback on announcement notices, introductions, instructions, question phrasing & sequencing, choice of scales, scale construction, and an overall assessment of how well the questionnaire meets the purposes of the research program.
  • Customer Surveying: A Guidebook for Service Managers. The Guidebook will provide you the understanding of the survey process to help you at every stage of a survey project from planning the project, designing the questionnaire, administering the survey, to analyzing its data.

Contact us to purchase the Questionnaire Design Review. See our current price list.

Support Services Questionnaire Review

For support service professionals who want to produce a professional-quality questionnaire in the least possible time – and want to learn in the process. It provides:

  • All Questionnaire Design Review features, providing a detailed review of your survey questionnaire through two iterations
  • The Customer Support Services Question Bank of survey questions for customer support organizations, which provides professionally-crafted questions on service delivery performance, escalation processes, summary service evaluation & more
  • Assistance with customizing the Question Bank to address your specific research needs, including the creation of several custom questions
  • $50 discount off one registration for our Survey Design and Survey Data Analysis Workshop series

See our current price list and contact us to purchase Support Services Questionnaire Review.

Questionnaire Designer

For survey professionals who want to produce a professional-quality questionnaire with in-depth assistance from a survey expert. It provides:

  • A facilitated brainstorming session at your site with your project team to identify the attributes (issues of interest) to be measured in the survey questionnaire
  • All Questionnaire Design Review features, providing a detailed review of your questionnaire through two iterations
  • $75 discount off one registration for our Survey Design and Survey Data Analysis Workshop series

For an additional fee, Great Brook can also conduct focus groups to help ensure your questionnaire has complete coverage of areas of concern for your target group. See our current price list and contact us to purchase Questionnaire Designer.

Survey Advisor

For those who want counsel and advice through key elements of a survey project beyond the questionnaire design, Survey Advisor provides the right mix of help. It provides:

  • All Questionnaire Design Review features, providing a detailed review of your questionnaire through two iterations
  • Guidance on administration of the survey instrument
    • Selecting the administration method and the survey tool
    • Selecting the sample
    • Determination of sample size and statistical confidence of results
    • Executing the survey administration process
    • Identifying methods to improve response rates, e.g., incentives and follow-up notices
  • $50 discount off one registration for our Survey Design and Survey Data Analysis Workshop series

Survey Counselor can be tailored to meet your needs. See our current price list and contact us to purchase Survey Advisor.

Survey Consultant

For managers who want professional consulting through one entire survey project — from establishing research objectives and constructing a questionnaire through project execution — but still wish to do the “leg work” themselves to meet budget requirements, Survey Consultant provides more in-depth and extensive assistance than Survey Advisor. It provides:

  • Guidance on developing the initial project plan — identifying resource requirements, budgets, personnel needs, and most importantly, research objectives
  • A facilitated brainstorming session at your site to identify the attributes (issues of interest) to be measured in the survey questionnaire
  • All Questionnaire Design Review features, providing a detailed review of your questionnaire through two iterations
  • Guidance on administration of the survey instrument
    • Selecting the administration method
    • Selecting the sample
    • Determining the required sample size and sample response rate needed for a certain accuracy
    • Determining the statistical confidence of results once the survey administration is completed
    • Executing the survey administration process
    • Identifying methods to improve survey response rates, e.g., incentives and follow-up notices
  • Guidance on conducting data analysis and developing the management report, applying templates provided by us
    • Proof checking the data analysis
    • Editing and reviewing the management report, including how the data are represented
  • $100 discount off one registration for our Survey Design and Survey Data Analysis Workshop series

Essentially, throughout the project you will have a survey expert to call upon to guide you through the process. Survey Consultant services are designed to be delivered with one on-site visit where we will be dedicated to assisting you with your survey project, but it can be offered remotely to forgo travel expenses.

Survey Consultant can be tailored to meet your needs, shifting emphasis among the above deliverables. See our current price list and contact us to purchase Survey Consultant.

Data Analysis Consultant

Great Brook can help you get started on the data analysis of your survey project. The scope and size of the survey questionnaire will drive the scope of work. Therefore, we can only offer guidelines for the pricing, based upon the following parameters: a 25-question survey with interval and check list questions and approximately 200 respondents.

We will take your data set, format it in an Excel spreadsheet, and perform basic data analysis, and help you with the rest. The deliverables would include:

  • Descriptive statistics calculated for all survey questions
    • Mean, mode, median, standard deviation, confidence interval, frequency distributions (as appropriate to the type of survey question)
  • Charts generated as appropriate for the data
  • Guidance on additional analysis you might want to perform on the data set
  • $50 discount off one registration for our Survey Design and Survey Data Analysis Workshop series

Other analysis would be custom-quoted, such as analysis along demographic segmentations, analysis of open-ended comments, and advanced multivariate statistics (such as tests of statistically significant differences, correlation analysis, and regression analysis). See our current price list and contact us to purchase Data Analysis Consultant.

Data Analysis & Management Presentation Package

As an option, you can draw upon the expertise of Great Brook to perform the data analysis, generate charts, and create the management presentation. The scope and size of the survey questionnaire will drive the level of analysis for this offering. Therefore, we can only offer guidelines for the pricing, based upon the following parameters: a 25-question survey and approximately 200 respondents.

The deliverables would include:

  • Descriptive statistics calculated for all survey questions
    • Mean, mode, median, standard deviation, confidence interval, frequency distributions (as appropriate to the type of survey question)
  • Management presentation in PowerPoint
    • Executive summary — highlight key findings of the report
    • Response rate information and statistical confidence
    • Interpretation of results for each survey question with data table and chart as appropriate
    • Discussion of implications of the survey results, developed in consultation with you
    • Overall findings
    • Recommendations driven from the data, including next steps in the customer loyalty process
  • $200 discount off one registration for our Survey Design and Survey Data Analysis Workshop series

Optional analysis can be added:

  • Presentation by Dr. Fred Van Bennekom of the survey report delivered at your site or via teleconference
  • Written management report created to give voice to the data:
    • Executive summary
    • Overview of survey methodology
    • Response rate information and statistical confidence
    • Interpretation of results for each survey question with data table and chart as appropriate
    • Overall findings
    • Recommendations driven from the data, including next steps in the customer loyalty process
    • Appendices with survey instrument, open-ended comments, and other material as appropriate
  • Analysis along demographic segmentations
  • Analysis of open-ended comments
  • Cause-and-effect analysis to identify the satisfaction drivers (correlation or regression analysis)

See our current price list and contact us to purchase this extensive Data Analysis & Management Presentation Package.

Price List

Non-profit organizations, please contact us for special pricing.

Other deliverables custom quoted.

Requirements for the survey instrument critiques

  • A question is defined by an entry into the resulting survey data set. (Sorry if that sounds obtuse and legalese, but we are trying to be precise.) For example, “one question” that asks the respondent to rate 7 different items would actually be 7 questions, not one. We know this isn’t as black and white as it seems it should be.
  • Bona fide survey instrument. When you send us an instrument for review, it should be a questionnaire that has gone through the drafting and revision process with your project team. We cannot provide refinement on a very rough draft beyond saying, “you need to go through more revision.” We are happy to talk with you about a more extensive engagement where we draft the instrument for you or in conjunction with you, but these instrument critiques are limited scope engagements meant to be a near final revision, not the creation of the survey instrument from a bulleted list of survey objectives.
  • When we see your questionnaire draft, we will send you a firm quote.

Survey Mentor Discounts

In addition to our Survey Mentor suite, Great Brook applies its survey expertise by training clients to execute their survey programs. We offer discounts to clients who purchase a combination of our Survey Design Workshop or Survey Data Analysis Workshop and our Survey Mentor and Survey Audit suites of products.

If you attend the Workshop first and later decide to purchase those survey advisory services, we will apply the discounted amount to the purchase of those services. Workshop registrants also qualify for a 30% discount off the price of the Customer Support Service Question Bank.

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