Effective Survey Invitations in the Age of Short Attention Spans

An effective survey invitation gets people to click through to the survey itself.  That requires, first and foremost, that we  get the audience member’s attention.  No simple trick to success.  People’s attention spans

– Hey, look.  A chicken! –

are getting shorter and shorter all the time.

We’ll give some tips for getting through the first gate for a survey response.  And maybe some free eggs from Flicka.